DEVELOPER SERVICES

Heather will assist developers create, market, and sell new home developments. Tailored to each project, her complex process is constantly being improved and revised as the market shifts and trends change. It is customized for each development based on a wide variety of factors that include market conditions, location, demographics, community style and pricing.

Heather engages in discovery sessions with each developer client to understand the development team’s goals, such as financing requirements, sales absorption vs price sensitivity, and communication expectations. After a period of investigation and research, she will create a detailed “Project Pitch Plan” that outlines her recommendations for the offering and acts as a guide for the design and pricing teams. 

Once the Project Pitch Plan has been accepted, Heather will produce a strategic sales and marketing plan for your project. Her extensive industry knowledge and first-hand on-the-floor sales experience will give you the best chances of achieving the results required.

PROJECT SALES GOALS
KEY SALES AND MARKETING STRATEGIES
STRENGTHS, WEAKNESSES, OPPRTUNITIES, AND THREATS ANALYSIS
KEY REASONS TO PURCHASE
CRITICAL PATH FOR LAUNCH
MARKETING BUDGET
SALES TEAM
BRANDING AND POSITIONING

In order to set developers up for success, we will work with a group of experienced industry professionals in the fields of architecture, interior design, and real estate pre-sales. Designing functional and desirable floorplans are key to achieving your goals in the present market and we will work with the right professionals to optimize your unit mix.

MARKETING COLLATERAL AND SALES CENTRE SET-UP
SOCIAL MEDIA AND SIGNAGE
CURATION OF SALES TEAM AND SALES TEAM TRAINING
LEAD GENERATION AND PROSPECT MANAGEMENT
YIELD MANAGEMENT FOR PRESALES
SALES LAUNCH LEADING TO TEMPO SALES

WORK WITH HEATHER

Heather offers the highest level of expertise, service, and integrity.

Whether you’re considering purchasing or selling a home, having Heather’s expertise is essential. As a top real estate agent, she’s there to guide you through every step of the way.

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